Podcamp’s Over, now what?

(..or the top 22 post-conference tips you’ll never digg,  you bastard.)

There are a lot of people that will tell you that after a conference, the first things you need to do are arrange all the business cards, enter the contact information in whatever address book you use, follow them on twitter, subscribe to their blog, and etc.etc…yada, yada, ummm yada.  If you’re a business, go with that, and deal with that information the way your social media expert told you – (there’s more too, I tell ya) but if you’re a human, you have a different set of responsibilities.

(You can still do all that good stuff up top, it’s all good advice really, but I want you to start before that.)

The first thing you need to do is to give people a reason to KEEP interacting with you. Sure, in person, at a great event like Podcamp Montreal with the great parties, and the dancing, and the laughing and the kumbaya and the what-not, it seemed like those people were your close friends, and a bond was created.

You don’t want to mess that up!

In the physical space of the conference, clanging your beer glasses together was the way you signaled to your new friend “Hey, I think you’re ok”… Now that your sober, and you aren’t in the same space, you need to bring that sentiment here online.

Talk about them or what they talk about on your blog, link to them, or  write on their facebook wall, or comment on their blog..  ENGAGE them here in the whatever-o-sphere. This is key to building a real relationship/friendship.

Another good way to build the relationship is to actively share content back, that could be as simple as updating your blog (or facebook or twitter or whatever) regularly, so they get a sense of what’s going on in your world.  They might even learn from you, or, you never know, they might even be able to help you.

If you don’t live in the same city, chances are you may only see these people at the next event, so I think it’s a good idea to reinforce the link you established while dicussing how the pizza in your town is just the best and how dare they put the cheese on top of the pepperoni here the ignorant bastards. Build that relationship online though, and that person becomes a real part of your personal network, and unless they’re really creepy, good things come from knowing good people.

So there are my post-conference suggestions, you have any for me?

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One Comment

  1. Lay back, open a beer, as one organizer of a great event, just savor the moment that brings a work well done!

    Did discover some amazing people there. Thanks for everything…

    François

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